VP, Head of Marketing, Greater China
Visa · Shanghai, China
About this role
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid. At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters – to you, to your community, and to the world
Progress starts with you. Job Description Team Summary The Greater China Marketing team is responsible for shaping and executing Visa’s brand, client, and consumer marketing strategy across Mainland China, Hong Kong, and Taiwan. The team drives integrated marketing initiatives across B2C, B2B, and client partnerships to strengthen brand preference, accelerate business growth, and position Visa as a partner of choice in a highly dynamic and competitive payments ecosystem
This role reports jointly to the SVP, Head of Marketing, AP and the SVP, Group General Manager, Greater China, ensuring close alignment between marketing strategy and broader business priorities. What a Vice President, Head of Marketing, Greater China does at Visa: Lead and develop the Greater China Marketing team, nurturing high-performing talent and building future-ready capabilities, including AI-enabled marketing expertise. Define and drive marketing strategies for Greater China aligned to business and brand objectives, supporting Country Management in delivering revenue and growth targets
Leverage data, analytics and AI-driven insights to inform strategy, enhance decision-making and improve marketing effectiveness. Manage the development and execution of integrated marketing plans across Greater China, ensuring delivery against strategic priorities and timelines. Work cross-functionally to influence and align global, regional, and local stakeholders,
Apply for this role on Visa’s official careers site.