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Sr. Product Manager - Digital Experiences & Capabilities

Visa · San Francisco, Hybrid, United States

Remote Full-time Posted 4 days ago

About this role

About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid. At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters – to you, to your community, and to the world

Progress starts with you. Job Description Job Summary We are seeking a Senior Product Manager to lead the strategy, development, integration and optimization of Visa Marketing 360, Visa’s global marketing automation and personalization platform. In this role, you will partner with global and regional marketing, loyalty, engineering, design, analytics, and client teams to deliver scalable, data-driven marketing capabilities that enable personalized customer engagement, acquisition, and retention

You will own the end-to-end product lifecycle, ensuring Visa Marketing 360 delivers measurable impact for Visa and its clients. Main Responsibilities Product Strategy & Vision Develop and communicate an AI-driven product vision, ensuring AI is a core enabler of personalization, automation, and predictive capabilities. Lead the integration of Visa Marketing 360 with key partners, ensuring seamless data flows, personalization and automation capabilities

Identify opportunities to integrate advanced AI into Visa Marketing 360 to enhance targeting, segmentation and real-time decisioning. Platform Management & Development Translate marketing objectives into clear product requirements, user stories, acceptance criteria, and success metrics Manage the product backlog and prioritize features based on business value, user feedback, and analytics. Partner with engineering, design, and analytics teams to deliver high-quality platform enhanceme

Apply for this role on Visa’s official careers site.

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