Senior Marketing Services Manager
Visa · Karachi, Pakistan
About this role
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid. At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters – to you, to your community, and to the world
Progress starts with you. Job Description The ideal candidate will bring deep, strategic marketing expertise to drive transformation and business growth for Visa’s partner banks through high-impact, integrated marketing programs, led by robust insights. Drive Insight Generation: Lead the process with Visa research teams to generate deep, actionable insights into consumer behavior, market trends, and partner bank business needs
Leverage these insights as the foundation for building strategic marketing campaign programs. Develop and Execute Integrated Marketing Strategies: Design and lead the implementation of strategic marketing roadmaps for partner banks, identifying core growth opportunities aligned with key business and marketing objectives. Drive joint investment by presenting compelling, data driven recommendations
Orchestrate 360 Marketing Campaigns: Own the end-to-end planning, development, and flawless execution of major joint marketing programs with partner banks and Visa’s agencies. These integrated programs include: Brand building activities with 360 marketing campaigns Strategic sponsorships and partnership activations Advanced digital marketing initiatives Advance Digital Marketing and Brand Maturity: Proactively champion the digital marketing transformation agenda for partner banks. Introduce and deploy global best practices, innovative digital capabilities, and advanced measurement frameworks to enhance bran
Apply for this role on Visa’s official careers site.