Senior Manager, RGMX - Away From Home Channel

About this role

Job Description Summary: Job Summary The Senior Manager, RGMX – AFH Channel is responsible for leading Revenue Growth & Margin Expansion (RGMX) strategies across all beverage categories within the Away From Home (AFH) channel in Japan. Reporting to the Senior Director of RGMX, this role translates OU LRP (long-range-plan) and ABP (annual-business-plan) into AFH channel‑specific price & pack architecture, revenue models, portfolio strategy. The role requires a deep understanding of cross-channel shopper consumption behaviors in order to drive sustainable topline growth, quality transactions and margin improvement

The role is fully accountable for AFH OBPPC design across all categories, ensuring it is in line with the overall corporate mid-term strategy and financial requirements This position partners closely with the relevant channel teams, Marketing category teams, Finance, and Bottlers’ RGM and AFH Sales teams to ensure disciplined execution and value creation across complex customer and contract environments. Scope of Responsibility Markets: Japan Coverage: Full RGMX capabilities. Pricing strategy, promotion optimization, channel-pack-flavor mix strategy, SKU optimization, OBPPC architecture, Segmented execution, System economics Channels: AFH channels – CVS, Eating & Drinking, Vending channels Stakeholders: OU RGMX, Marketing, Channels & Operations, Finance, Global RGM, Bottler RGM teams Key Responsibilities 1

Category RGMX Strategy - AFH Develop and execute the AFH RGMX strategy to deliver OU LRP and ABP. Develop AFH channel OBPPC framework across channels aligned with category and channel growth strategies. Identify value pools across brands, price tiers, and channel segments to unlock profitable growth

Bring RGMX insight into mid-term innovation pipeline development to ensure that Marketing and R&D team to prepare innovation launches to address RGMX opportunity. 2. Pricing Strategy - AFH Define pricing architecture across portfolio in AFH channels with cro

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