Senior Director, Marketing Media
Geico · MD Bethesda Office, Hybrid, United States
Hybrid Full-time Posted 4 days ago
About this role
At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive through relentless innovation to exceed our customers’ expectations while making a real impact for our company through our shared purpose
When you join our company, we want you to feel valued, supported and proud to work here. That’s why we offer The GEICO Pledge: Great Company, Great Culture, Great Rewards and Great Careers. GEICO is seeking an innovative Sr
Director, Media to lead the modernization of our media practice. This individual will oversee GEICO’s omnichannel media strategy, lead end-to-end planning and drive executional excellence across all lines of business. The ideal candidate will have a strong track record in leading high performing teams in a matrixed environment operating at a rapid pace
Previous oversight of significant media budgets and experience stewarding large agency teams are required for this role. A successful candidate will demonstrate mastery of the art and science of Media. GEICO is one of the largest advertisers and recognized brands in the country
As such - this is a uniquely significant role that influences advertising and culture, while overseeing one of Company’s most critical investments. Our department’s hybrid model is 3 days per week in office, with flexibility. Marketing offices are in Chevy Chase, MD and Manhattan, NY
KEY RELATIONSHIPS: Reports to: VP, Head of Integrated Marketing & Media Direct Reports: min of 5 FTEs and ~200 agency partners from Omnicom Critical Cross-Functional Partners: Product Marketing, Marketing Analytics, Marketing Operations, Creative, Performance Marketing and Sports Marketing KEY RESPONSIBILITIES: Media Leadership Engage with GEICO officers and senior leadership across the enterprise, along with external agency and sales executives Represent the company’s inter
Apply for this role on Geico’s official careers site.