Senior Brand Manager PHC RSA

About this role

<p style="text-align:left"><b>Job Location</b></p>Rivonia-Johannesburg<p style="text-align:inherit"></p><p style="text-align:left"><b>Job Description</b></p><p><span><span>As a Brand Manager at P&G, you will play a pivotal role in driving brand building initiatives at the core of P&G's growth success. You will be responsible for managing all aspects of brand success, including packaging, product development, communication strategies, value proposition, and in-store execution. With P&G's 185 years of expertise and depth of holistic learning, you will have the opportunity to lead motivated and capable teams to deliver exceptional results.</span></span></p><p><span> </span></p><p><span><span>Key Responsibilities:</span></span></p><p><span><span>1- Brand Strategy: Develop and execute brand strategies that align with P&G's overall business objectives, ensuring brand growth, market share expansion, and increased consumer loyalty.</span></span></p><p><span> </span></p><p><span><span>2- Product Development: Oversee the end-to-end product development process, from ideation to launch, ensuring products meet consumer needs, quality standards, and market trends.</span></span></p><p><span> </span></p><p><span><span>3-Packaging and Design: Collaborate with cross-functional teams to create compelling packaging and design concepts that effectively communicate brand positioning and resonate with target consumers.</span></span></p><p><span> </span></p><p><span><span>4- Communication and Advertising: Develop and implement integrated marketing campaigns to build brand awareness, enhance brand equity, and drive consumer engagement across various channels, including traditional and digital media.</span></span></p><p><span><span>5- Value Proposition and Pricing: Define and optimize the brand's value proposition, pricing strategies, and promotional activities to maximize profitability and market competitiveness.</span></span></p><p><span> </span></p><p><span><span>6- In-Store Execution: Wo

Apply for this role on Procter & Gamble’s official careers site.