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Key Account Manager, HPP, Würzburg - Dresden

AstraZeneca · Munich, Germany

Full-time Posted 4 days ago

About this role

This is what you will do: The Key Account Manager HPP will develop commercial relationships and value-adding activities in collaboration with hospital opinion leaders, decision makers and office based HCPs in order to maximize access to Alexion products within key accounts/hospitals identified in the region. You will be responsible for: Implementation of Alexion’s Key Account Management approach in close collaboration with Marketing, Medical, Market Access and other key functions Establish and maintain contacts to hospital and office based Osteologists, Endocrinologists, Pediatrics and Rheumatologists and other relevant specialties (e.g. Nephrologists), pharmacists, nurses and other relevant hospital personnel to establish and maintain a valuable Business Relationship to customers for Alexion Create a positive image of Alexion Pharma Germany GmbH with relevant customer groups Detailed analysis of area with the objective to detect and develop HPP-relevant treatment centers in collaboration with the cross-functional team Development of insights-based KAM plans for all top accounts/treatment centers

KAM plans include account and key decision maker prioritization and in-depth situational analysis based on e.g. SWOT, barriers and drivers Set clear strategic objectives and develop regional win-win value propositions (e.g. commercial events) Provide educational and commercial services to hospital- and office-based physicians and relevant pharmacies Selling Alexion products within legal boun¬daries according to Alexion’s marketing and sales strategy Self-dependent planning, organization and exe¬cution of local educational sessions for relevant healthcare professionals Actively look for cross-functional collaboration (Marketing, CNM, MSL, DLS, MACC) Timely and complete reporting and presentation of account plans including KPIs to senior positions and accurate maintenance of the CRM database Collect and report pharmacovigilance information according to internal SOPs Represen

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